Cookie Policy
Last updated: 15th January 2026
What Are Cookies
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners about how their site is being used.
Cookies contain information that is transferred to your device's hard drive. They help us recognise your device and store some information about your preferences or past actions on our website.
This Cookie Policy explains how hypercrest GmbH uses cookies and similar technologies on our website hypercrest.pro, and how you can manage your cookie preferences.
Why We Use Cookies
We use cookies for several important purposes to enhance your experience on our website:
- Essential Functionality: To ensure our website works properly and securely
- Performance Analysis: To understand how visitors interact with our website and identify areas for improvement
- Personalisation: To remember your preferences and provide a more tailored experience
- Marketing and Advertising: To deliver relevant advertisements and measure the effectiveness of our marketing campaigns
- User Convenience: To remember your cookie consent preferences and other settings
Types of Cookies We Use
We use different types of cookies on our website, each serving specific purposes. Here's a detailed breakdown:
Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.
Legal Basis: Legitimate interest (essential for website functionality)
Can be disabled: No - required for basic website operation
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website traffic, popular pages, and user behaviour patterns to improve our services.
Legal Basis: Consent
Can be disabled: Yes - through our cookie consent banner
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They remember your preferences, language settings, and other choices to improve your experience on subsequent visits.
Legal Basis: Consent
Can be disabled: Yes - though this may affect website functionality
Marketing/Advertising Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They're also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. We use Google Ads and other advertising platforms for remarketing and targeted advertising.
Legal Basis: Consent
Can be disabled: Yes - through our cookie consent banner
Specific Cookies We Use
Below is a detailed list of the specific cookies used on our website:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| cookie_consent | Stores your cookie consent preferences | 1 year | Necessary |
| _ga | Google Analytics - distinguishes unique users | 2 years | Analytics |
| _gid | Google Analytics - distinguishes unique users | 24 hours | Analytics |
| _gat | Google Analytics - throttles request rate | 1 minute | Analytics |
| _gcl_au | Google Ads - conversion tracking and remarketing | 90 days | Marketing |
| _gcl_aw | Google Ads - conversion tracking | 90 days | Marketing |
| IDE | Google DoubleClick - ad targeting and frequency capping | 2 years | Marketing |
| user_preferences | Stores user interface preferences and settings | 6 months | Functional |
Third-Party Cookies
Some cookies on our website are set by third-party services that we use to enhance functionality and analyse performance:
Google Analytics
We use Google Analytics to understand how visitors use our website. This helps us improve our content and user experience.
Privacy Policy: Google Privacy Policy
Google Ads
We use Google Ads for advertising and remarketing purposes. This allows us to show relevant advertisements to people who have previously visited our website.
Privacy Policy: Google Privacy Policy
Google Fonts
We use Google Fonts to enhance the typography and visual appeal of our website. This may set cookies to optimise font loading.
Privacy Policy: Google Privacy Policy
How to Manage Cookies
You have several options for managing cookies on our website:
Our Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner that allows you to:
- Accept all cookies
- Reject all non-essential cookies
- Customise your cookie preferences by category
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in our website footer or by clearing your browser cookies and revisiting our site.
Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- View what cookies are stored on your device
- Delete existing cookies
- Block all cookies
- Block third-party cookies
- Set up notifications when cookies are being set
Please note that disabling cookies may affect the functionality of our website and your user experience.
Third-Party Opt-Out
You can also opt out of third-party cookies directly:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ad Settings
- Industry Opt-out: Your Online Choices (EU)
Google Consent Mode v2
Our website implements Google Consent Mode v2, which allows us to adjust how Google Analytics and Google Ads behave based on your consent choices. This ensures that:
- No personal data is sent to Google if you haven't consented to analytics or marketing cookies
- Aggregated and anonymised data may still be used for essential measurement purposes
- Your privacy preferences are respected across all Google services on our website
- You maintain full control over your data and can change your preferences at any time
This implementation ensures compliance with GDPR and other privacy regulations whilst allowing us to understand website performance in an privacy-respecting manner.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will:
- Update the "last updated" date at the top of this policy
- Notify you through our website or email if the changes are significant
- Request renewed consent if required by law
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and protect your privacy.
Contact Us About Cookies
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
hypercrest GmbH
Wiedner Hauptstraße 70
9590 Villach, Carinthia
Austria
Email: privacy@hypercrest.pro
Phone: +43 4242 140954
Business Hours: Monday - Friday, 9:00 - 18:00
For more information about how we handle your personal data, please see our comprehensive Privacy Policy.